Wednesday, December 24, 2008

promotional skill

the Edison thing has been almost a year, remember all the craziness of digging all these ** photos during lunar new year's eve. As I was wandering in Golden Computer Center yesterday, so much better than the last time I was there, which was a total disaster, the PC sales men were playing Edison's apology video again and again and again as a selling point to attract tourists and consumers. And it's not just one retailer who's playing the video, most of the shops as long as they sell display or computer, it's like they've reached some kind of consensus, they all played it, shame on those who didn't. So it's like wherever you go, you see Edison's poor little face like some kind of criminal. Turn left, he's apologizing, turn right, wow, he's still apologizing. Such a relief they were not showcasing the photos on every display. I just wonder how much real extra revenue they do earn by doing so, probably not so much, since everybody is enacting such a strategy.




No comments: